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Creating Marketing Personas [Worksheet]

Tomorrow on the blog, Haila Yates from Greenlights for Nonprofit Success is going to share a great example of how her organization is using personas to make smarter marketing decisions. That made me realize that I hadn’t really talked about personas in awhile. So, today I am sharing the worksheet I gave Haila as a [...]
  
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Connecting Up

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We help develop relationships with business, community and government sectors, and provide a variety of information, products, resources and programs for capacity development.

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Fundraising With Facebook Research Report

Here are highlights of Artez Interactive’s latest research paper, "Fundraising with Facebook”. More...

2 Nonprofit Benchmark Reports

Here's an overview of the 2012 Nonprofit Social Network Benchmark Report and the 2012 eNonprofit Benchmarks Study. More...

Brain Scans Offer Donor Insight

A new study offers insight into what motivates individuals in charitable bequest decision making. More...

New Research on Mobile Giving

Here's a look at key findings and takeaways from a new Pew research report on mobile giving. More...

Report Finds Church Membership Active Technology Users

A new Pew Research report offers fresh insight into the attitudes and technology use of spiritually active Americans. More...

8.1 Billion Volunteer Hours Served!

The recently released "Volunteering in America 2011" reports that Americans served close to 8.1 billion volunteer hours in 2010. Here is an overview of the report's findings and a link to its powerful infographic. ...(read more) More...

5 Free Non-profit Reports and Resources

Here is a round-up of five free reports, white papers and e-books offering insight on fundraising, resource-raising and mobile phone usage....(read more) More...

New Research Helps Us Better Understand Donors

Two new research reports - Heart of the Donor (Grey Matter/Russ Reid) and 2011 donorCentrics Internet and Multichannel Giving Report (Target Analytics)- offer interesting insight into donor behavior....(read more) More...

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