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Learning Center: IdeaEncore of the Week 11/13 – Learn More About Planned Giving

from Common Good Vermont Blog on Nov 16, 2012 11:46:34 AM

Author: CommonGood VT

Presented by our partner IdeaEncore, a nonprofit resource center and a community of people who exchange information, provides insightful and easy-to-consume information shared by leaders in the nonprofit sector. Learn More about Planned Giving Integrating planned giving into your fundraising and strategic plans can help ensure the longevity of your nonprofit. Although effective internal processes [...] More...

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Raise More Money for Your Organization: Two Tactics

from Kivi's Nonprofit Communications Blog on May 8, 2013 12:15:58 PM

Author: Kivi Leroux Miller

It costs much less to keep the donors you have than it does to acquire new ones, plain and simple. Of course, knowing that and implementing a fundraising program built on it are two different things. Between our 2013 Nonprofit Communications Trends report and the recent email newsletter survey I conducted, nonprofit communicators still think [...]
  
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Identifying planned-giving donor prospects

from Philanthropy Journal - Fundraising/Giving Articles on Oct 28, 2011 12:44:59 PM

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By analyzing donor characteristics and gift patterns and scoring prospect data, you can create prospect segments that will be a dynamic, useful and highly effective tool for marketing planned gifts.

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The role of planned giving in a campaign

from Philanthropy Journal - Fundraising/Giving Articles on Sep 16, 2011 9:36:15 AM

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What the fundraiser wants is cash, but what the donor wants is control of their asset. So a key element to campaign fundraising – or any type of fundraising – is planned giving.

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Planned giving: Lessons from the dead

from Philanthropy Journal - Fundraising/Giving Articles on Jun 13, 2011 10:16:06 AM

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Planned giving can appear out of reach to many nonprofits, but it's more manageable than you think: Get over your fears, create the right context for the donor, be worthy of the gift and ask.

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Building relationships with professional advisors

from Philanthropy Journal - Fundraising/Giving Articles on Apr 15, 2011 9:50:01 AM

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With wealthy individuals increasingly turning to professional advisors to help integrate their philanthropy in their overall wealth management, it makes sense for nonprofits to cultivate relationships with donors’ trusted advisers.

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The Three Sentence Rule – Yeah, I Stole It

from Kivi's Nonprofit Communications Blog on Feb 17, 2011 2:37:43 PM

Author: Kivi Leroux Miller

I have some really smart friends. I get the most amazing stuff in my email box from them. Take this email I got this morning from Claire Meyerhoff, who many of you know as our media relations expert at Nonprofit Marketing Guide. She spent many years in the broadcast news business, including writing news copy [...] More...

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New Year’s resolutions for philanthropic gifting

from Philanthropy Journal - Fundraising/Giving Articles on Feb 4, 2011 10:29:39 AM

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Whether you are new to charitable gifting or a long-time donor, contributions should be made in a manner that not only benefits the charity, but also accomplishes your income and estate tax-planning goals.

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Planned giving in the face of uncertainty

from Philanthropy Journal - Fundraising/Giving Articles on Jul 26, 2010 9:30:51 AM

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Nadia Yassa, director of estate and gift planning at the Boston Foundation, discusses strategies for planned giving professionals in this new environment of uncertainty.

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Talking with donors about bequests

from Philanthropy Journal - Fundraising/Giving Articles on Jun 1, 2010 10:11:47 AM

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Given that bequests make up the vast majority of planned gifts, it’s important to understand when and how to launch an effort to solicit these gifts.

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