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Marketing Writing Bootcamp 2013 -Early Bird Pricing

from Common Good Vermont Blog on Mar 13, 2013 12:14:22 PM

Author: CommonGood VT

This was shared by Ann Handley from MarketingProfs. Marketing writing covers a broad spectrum of topics and becoming an expert involves methods that most of us never learned in school. But it’s not too late! Check out Marketing Writing Bootcamp and get ripped with raw writing power. Enroll now for Early Bird pricing. Use promo [...] More...

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Nonprofit Marketing v. PR Battles – Your Advice?

from Kivi's Nonprofit Communications Blog on Sep 27, 2012 4:00:15 PM

Author: Kivi Leroux Miller

Here’s another great question that came into my email box last week . . . “We have a Director of PR as well as myself (Director of Marketing), and we constantly struggle with how the two best work together. For example, if I buy advertising for an event, she says it lessens her ability to [...] More...

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Need Help Producing Content? Consider a Freelancer

from VerticalResponse Email Marketing Blog for Small Business on Sep 10, 2012 9:00:00 AM

Author: verticalresponse

If you haven’t figured it out already, we here at VerticalResponse are big advocates of creating timely, relevant content as a surefire way to engage with your customers and audiences. But we also know that, for most small businesses and... More...

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Get Publicity: 5 PR Advantages Small Businesses Have

from VerticalResponse Email Marketing Blog for Small Business on Aug 17, 2012 1:20:47 PM

Author: verticalresponse

Small businesses have some key advantages over large corporations when it comes to getting positive PR coverage. Here are five. More...

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5 Lessons from the Chick-fil-A PR Kerfuffle

from VerticalResponse Email Marketing Blog for Small Business on Aug 1, 2012 9:00:00 AM

Author: verticalresponse

No business ever wants a PR disaster in its hands. But it could happen to anyone, anytime, so you need to be prepared. More...

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The Next Teen Tycoons: Where Are They Now?

from VerticalResponse Email Marketing Blog for Small Business on Jul 20, 2012 9:00:00 AM

Author: verticalresponse

Earlier this year, we gave away $8,000 to the winners of our "Next Teen Tycoon" video contest. Four months later, what are they up to now? More...

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3 Tips to Make Your Press Release More Social Media-Friendly

from VerticalResponse Email Marketing Blog for Small Business on Jul 2, 2012 9:00:00 AM

Author: verticalresponse

Have you ever thought about using press releases as a content source? There’s no rule that says only journalists are privy to press releases. More...

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Writing Press Releases: 8 Dos and Don'ts

from VerticalResponse Email Marketing Blog for Small Business on Jun 15, 2012 9:00:00 AM

Author: verticalresponse

Drafting a well-written press release isn’t something that requires a PR degree. More...

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How to Be an Expert People Trust – and Buy From

from VerticalResponse Email Marketing Blog for Small Business on May 25, 2012 9:00:00 AM

Author: verticalresponse

No matter what industry you work in, people look to experts to provide new perspectives and help solve their problems. Here are five ways to start establishing yourself as an expert. More...

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Thinking about Launching an Online Contest? Read This First

from VerticalResponse Email Marketing Blog for Small Business on May 18, 2012 9:00:00 AM

Author: verticalresponse

If you’re thinking about launching a contest of your own, these eight tips will start you off on the right track. More...

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How to Write a Great PR Pitch and Get the Media's Attention

from VerticalResponse Email Marketing Blog for Small Business on Apr 3, 2012 9:00:00 AM

Author: verticalresponse

A more effective approach is to “tease” journalists with a brief, personalized email pitch. And the rules of a great email marketing campaign also apply to a successful PR pitch. More...

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